No wonder the consumer is confused about where our real estate market is heading. One headline reads “More Foreclosure Activity”, another reads “Home sales up 19% year to year”, and don’t even bother listening to the news because everything is negative, negative, negative! That is why you need local market information! Thank goodness, you know me! So here is the local scoop. Out of 27 zip codes within San Jose: SIX had an increase in price per square foot in July and August over 2010. NINE had an increase in median sales price on average 15%! Highest increase by zip? 95112 – downtown with a nearly 23% increase over last year! (#2 Willow Glen, #3 Santa Teresa) ELEVEN had an increase in volume of sales with 95130 increasing nearly 50% over last year. Some of you have heard me say it but here it is again; Investors are buying homes. Willing to buy without leverage, all cash because they believe the potential upside is there. With nearly 30% of them paying all cash, it is hard to believe this is the whim of speculators. Consider the fact that your leveraged dollar is now at or below 4% because of interest rates, and that affordability is at a 30 year high for San Jose. There are opportunities for those who truly want a home. You will either be a home owner building equity or you are a renter building equity for these investors. “Last month absentee buyers – mostly investors – purchased 21.3 percent of all Bay Area homes sold, up from 20.5 percent in July and 17.8 percent a year ago. The peak was 23.4 percent in February this year, while the monthly average since 2000 is 13.8 percent. Absentee buyers paid a median $242,818 in August, up from…







